Women in ICT (WIC) have partnered with Underground Spirits to break barriers in the tech industry one G&T at a time.
Joining forces to create their own unique take on gin, WIC Gin aims to celebrate women in STEM industries with $20 of each bottle sold going towards WIC’s mission to advocate for women in tech.
“This collaboration embodies the supportive spirit of women and the level of greatness we can achieve when we team up,” says WIC President, Tara Searle.
“We want all women to see themselves in digital and STEM, whether they are a web developer, digital marketer or small business owner. Technology is really what brings us all together.”
Underground Spirits CEO Claudia Roughley wants WIC Gin to spark discussions around the challenges facing women in male-dominated industries, like the one she’s found herself in.
“Just like the tech space is filled with talented and game-changing women, we also want to break down stereotypes and show women are leading the way in the distilling industry.”
WIC Gin is available to purchase on Underground Spirits’ website.