Tuffys & Tuffetts is a wholly Australian-owned company bringing real Aussie underwear back to Aussie backsides.
Fashionable, fun and 100 per cent Australian made, Tuffys & Tuffetts offers women and men women of all shapes and sizes a number of on-trend designs from briefs to boxers, bras and leggings.
The Tuffys range covers all the bases, with comfort, style and swagger. With a hands-on approach Tuffys & Tuffetts is forever adopting the latest trends, styles and fabrics to cover the Aussie bum. The range has stripped everything back to basics to create a flawless silhouette by setting trends with fun, fresh and cheeky designs.
Tuffys & Tuffetts was official launched in March 2012 with NRL Superstar Beau Ryan and former Home and Away Actress Esther Anderson.
All products are sold online with a strong customer base from Canberra. The brand held a special event in Canberra in 2013 and will be back for more in 2014.
Q. Thinking back on 2013, what goals have you achieved that you are most proud of?
Two of our biggest achievements include the launch of Under-Vis™ the World’s First Hi-Vis Underwear, allowing every Aussie to tap into their inner tradie in a fun and quirky way, and introducing Tuffys & Tuffetts FOR KIDS™. The FOR KIDS range offers underwear, leggings, singlets and t-shirts from size 000 to size 10. This new collection celebrates the modern Aussie lifestyle by using fresh and vibrant colours to make it fashionable and a whole lot of fun.
This makes Tuffys & Tuffetts a one-stop shop for the whole family.
Q. What is on the agenda for Tuffys and Tuffetts in 2014?
We’ve got so much in the pipeline for 2014 and are lucky to have the actress Esther Anderson and NRL superstar Beau Ryan behind Tuffys & Tuffetts. We’re super excited to be launching our very first Tuffetts™ Lace collection in May.
Q. What does it mean to you to be participating as a designer in FASHFEST 2014?
I’m really excited to be part of FASHFEST 2014. It is an amazing platform for so many upcoming designers as well as established labels to all connect and create some magic on the catwalk. And it gives us even more connection to Canberra. We sell online and already have a big fan base from the capital.
A few just for fun:
Q. I would love to take a nice BIG break and travel around Europe.
Q. My heaven on earth is my family without a doubt ☺
Q. If I could have one thing in the whole world it would be for everyone to live a happy and healthy life… I believe these foundations are Priceless!
Q. My favourite designer at the moment is Roberto Cavalli. I’m loving the latest collection.
Q. The greatest risk I ever took was when I decided to create Tuffys & Tuffetts, although I have loved every minute and wouldn’t change a thing.
This will be Tuffys & Tuffetts first appearance at Fashfest. Click here to grab your tickets before they sell out!
Fashfest 29 April to 3 May
Canberra Airport
Tickets: www.fashfest.com.au
