Soundwave Cancelled: The Australian Festival Paradigm Shift
Driving home from work yesterday I was dumbfounded by the news that Soundwave Festival had been cancelled due to low ticket sales. Then all of a sudden I felt a little déjà vu as I thought back to how many music festivals had been cancelled this year.
In recent years we have seen a rise in the number of boutique festivals offering more than just the experience of music and live performers; the modern festival is now an experience of escape from the hustle and bustle of city life offering a place to kick back and relax with friends in a secluded location.
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